Retail management deals with overseeing the distribution and selling of products directly to consumers in specific vending points such as shops, chain stores, markets and malls.

Retail managers are in charge of everyday operations within a retail store or department. They plan how merchandise is promoted, organise employees, handle customer service, and supervise inventories. Retail management is the process of running and managing retail outlets’ day-to-day activities surrounding the selling of goods and services to customers

Career Prospects

Retail Management is the process which helps the customers to procure the desired merchandise form the retail stores for their personal use. It includes all the steps required to bring the customers into the store and fulfill their buying needs.